Wisconsin View

Conference Exhibitor Information

Wisconsin Bed & Breakfast Association's 31th Annual Conference & Innkeeper Trade Show

November 12-13, 2019
Tuesday - Wednesday
~ The East Side Club ~
3735 Monona Drive, Madison, WI 53714
Please plan on becoming an exhibitor at our 31st Annual Conference & Innkeeper Trade Show! 

Get your products/services in front of B&B’s in
Wisconsin and Minnesota and Inns throughout the Midwest. 
Note: MBBA will not be having their own conference this year, but we are pleased
to announce they will be joining ours!


New Conference Format, New Dates/Times, New Pricing

We anticipate a great turnout!

All Exhibitors have the opportunity to choose one of the following:

  • Sponsorship Level - $1,500
  • General Exhibitor Level - $350

Exterior Front of The East Side Club in Madison - Exhibitor Page

All Exhibitor Benefits

In lieu of a hotel/exhibit hall setting, the East Side Club is a true Wisconsin-style vintage 1912 casual club facility. On the beautiful shore of Lake Monona, we will gather in friendship and community to celebrate everything that being an Innkeeper is!

  • The majority of all general sessions/working sessions, vendors, meals & beverages will take place in the upstairs Capitol View Room, giving vendors maximum exposure to our attendees.
         ~ This includes the Tuesday, November 12th “Vendor Bender!” ~ Learn, Shop, Network at the Vendor Mart, Happiest of Hours, Dinner, Social, and Entertainment.
         ~ This also includes the Wednesday, November 13th dedicated vendor mart/program/giveaways
  • The downstairs Lake View Room will be used for the annual meeting, optional “Breakfast & Learn” sessions and other as needed.
  • Meet, socialize and network and get your products/services in front of all our attendees. Provide sample products and promotional material and sell—no commissions/added costs. 
  • Table covering, chairs, wireless internet, and electricity. - Tables are 8 ft in length
  • Company inclusion on the WBBA website and in the conference program-to include company website links, logo, description and contact information.

Sponsorship Level Benefits

  • All general exhibitor benefits with the addition of:
  • Prime exhibitor space location.
  • One company introduction before a session/meal. Added exposure!
  • Invitation to attend all of our conference and social activities.
  • Additional sponsorship exposure through member email communication.
  • Full list of conference attendees before/after the conference.
  • Provide us an "ad" that we will include in our Member Conference Updates that will allow you to describe any special pricing, promotions, show specials, etc.
  • Company name and logo on signs, banner, and screen.
  • Lunches and dinner for one person representing your business/company.
  • Opportunity for speaking session*. For example:
         ~ As part of a General Seesion Panel followed by each panel member as a table discussion leader for group working/sharing session.
         ~ Sponsor a Breakfast & Learn Session.
         ~ Annual Meeting Speaker.

    *Speaking sessions and breakfast & learn sessions to be discussed after Sponsorship Level registration & payment. Call us at 715-942-8180 or email Kerri Thiel, WBBA Executive Director, at kerri@wbba.org
 *Note: With our change in format, no break-out sessions are planned at this time.


Conference Highlights To Date

Tuesday, November 12
   * Open house B&B Tours
   * Vendor Set-ups/Registration
   * Opening Session Speaker

   * Ice breaker activity
   * General Session Speaker - State of the Industry
   * General Session Speaker Panel (Innkeeping Business) and Working Sharing Sessions
   * Vendor Bender!
         * Learn, Shop, Network at the Vendor Mart
         * Happiest of Hours
         * Dinner, Social, Entertainment

Wednesday, November 13
   * Vendor Sponsored Breakfast & Learn
   * General Session Speaker - Annemarie Maitri, Owner, Chef, Baker at Bloom Bakery & Cafe, Madison, "You Are What You Eat, So Be Sweet! ~ Local, Organic, Small Batch. Made With Love".
         * Innkeeper Working Sharing Sessions (Presentation of Food/Garnishing of Plates, Time Savers/Do-Ahead Tips, Handling of Multiple Dietary Restrictions, Sauces/Glazes/Toppings, Grab & Go Breakfast Ideas)
   * Annual Meeting

   * Vendor Mart/Program/Giveaways
   * Innkeeper Working Sharing Sessions (Check-In Procedures, ADA, OTA, Cancellations, Special Packages, other)

See the conference page of our website for up-to-date information, conference schedule, and a list of exhibitors for this sure-to-be memorable event!

Payment accepted via check or PayPal with completed registration (click the "Register Now" button at the bottom of this page). If paying by check, simply send the check to the WBBA offices at the address below:

Wisconsin Bed & Breakfast Association
644 Hillcrest Drive
Suite #7
Waupaca, WI 54981
Phone: 715-942-8180

You do not need a PayPal account to pay by credit card (via PayPal).

View of the Capitol Building in Madsion across the lake in The East Side Club - Exhibitor Page

~~~~~~~~~~~~~~~~~ MORE INFORMATION ~~~~~~~~~~~~~~~~~~

Recommended Overnight Options, Our WBBA Madison Member Inns:

The Livingston Inn - 3.3 miles from The East Side Club
752 E. Gorham Street

Madison, Wisconsin 53703
Phone: 608-238-6317
Website: http://www.livingstoninnmadison.com

Hotel Ruby Marie - 3.6 miles from The East Side Club
524 East Wilson Street

Madison, Wisconsin 53703
Phone: 608-327-7829 (Ask for Joshua)
Website: http://rubymarie.com/

The Buckingham Inn - 5.6 miles from The East Side Club
1615 Summit Ave
Madison, Wisconsin 53726
Phone: 608-819-8029
Website: https://buckinghaminn.com

Speckled Hen Inn B&B - 5.8 miles from The East Side Club
5525 Portage Rd
Madison, Wisconsin 53704
Phone: 608-244-9368
Website: https://speckledheninn.com/

Note: Each B&B will determine if any discounts will apply and if breakfast services will be offered during the conference time. Please inquire.

There are many other options available for lodging around the Lake Monona area as well. Visit: https://www.visitmadison.com/accommodations/


WBBA CONFERENCE CANCELLATION POLICY - Should a conflict arise, you may cancel your registration with full refund up to 10 business days prior to the conference or October 28th, 2019. After that date, refunds are not possible. You must put your cancellation in writing to the WBBA offices directly at info@wbba.org.

Want to participate, but unable to attend? Your product giveaway, product samples, information, coupons, giveaway product/basket, can be distributed at the registration table area. Flyers/catalogs without a coupon/special or offer/innkeeper discount are not accepted. Send your product to arrive the week of October 28th, 2019 to the WBBA offices:

Wisconsin Bed & Breakfast Association
644 Hillcrest Drive
Suite #7
Waupaca, WI 54981
Phone: 715-942-8180

PAYMENT OPTIONS - Payment accepted via check or PayPal with completed registration (click the "Register Now" button at the bottom of this page). If sending a check, simply send the check to the WBBA offices at the address above. You do not need a PayPal account to pay by credit card (via PayPal).

Don't forget to register for food & membership options! It's a great way to connect with more people!


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